Sometimes You're the Windshield
Sometimes You're the Bug

A career workshop to help you think
about your long-term success.

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Anthony's Song
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Turn your event up a notch by having Anthony speak. Call now -
1-800-570-3782 ext.7780.

Kudos for the Bug!

 
 Just like Coke and Pepsi, people are brands too. Just think
 The Donald and Martha. In this program, which can be
 presented as a keynote or a workshop, attendees will learn 
 how to define their brand, package it and promote it for career
 success.

 Song, interactive exercises, and pointed stories offer a variety
 of learning techniques to keep attendees motivated and
 interested.

 Outline:
  •  Retail Branding Overview
  •  A Brand versus a Product
  •  Brand Attributes
  •  Take the Brand Attribute Test
  •  Your Position - what do you stand for?
  •  SWOT Analysis
  •  Positioning Possibilities
  •  Building a Five Year Plan
  •  Your Package
  •  What's in a Name?
  •  Your Look
  •  Your Articulation
  •  The Elevator Speech
  •  Your Network
  •  Promoting You Using Emerging Technologies
  •  Documenting Your Success
     
 

 

Copyright 2007, Anthony's Song, LLC
Anthony Cirillo, FACHE, ABC; Principal
15645 Northstone Drive
Huntersville, NC 28078
704-992-6005 / 704-992-6160 (fax)
 anthony@anthonyssong.com